Post
The power of #OneTeam, two cars, zero ego.
DEFY ORDINARY
Hossam Al-Saeed
☑ 2ndChief Human Experience Officer @ Nissan Motor Corporation
Turning citizens into fans (and robots into teammates).
Cairo, Egypt · Connect Info
6,255 followers · 500+ mutual connections
Omar, Moustafa and 64 other awesome humans know me
Highlights
♛
You both survived TEWAI/Raad
You worked at TEWAI/Raad before you started boosting life.
About
A human who believes good ideas, smart data and a strong coffee can move mountains or at least market share.
I build brands, lead teams, and fix things that don't make sense.
Featured
Post
The best car campaign is the one people share without being paid. That's the dream anyway. #DefyOrdinary
DEFY
ORDINARY
ORDINARY
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Activity
6,255 followers
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Thary Elsaedeg · 3rd+
Marketing Manager · Nissan
Marketing Manager · Nissan
•••
When a truck whispers, "Carrying GREAT load." I love my job.
217 comments
Nancy Sabbagh · 2nd+
Marketing Manager · Renault Middle East
Marketing Manager · Renault Middle East
•••
Real influence? It's not shouting online-it's earning trust offline.
135 comments
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Experience
N
Nissan Motor Corporation
2058 - Present · 11 yrs 3 mos
General Manager - Human Marketing Operations
Apr 2068 - Present · 1 yr 3 mos · Dubai, United Arab Emirates
- Responsible for helping Nissan's marketing AI understand why humans still choose cars based on feelings, design, and "because I like it."
- Provides human oversight for autonomous advertising systems, customer engagement networks, brand-building algorithms, and growth intelligence platforms.
General Manager - Human Experience & Brand Guidance
Apr 2065 - Apr 2068 · 3 yrs 1 mo · United Arab Emirates
- Led the Human Experience function across Nissan's AI-powered customer ecosystem.
- Worked closely with customer-experience AI to ensure every interaction felt helpful, natural, and less robotic than the robots themselves.
Deputy GM - Human Brand & Customer Intelligence
Dec 2062 - Apr 2065 · 2 yrs 5 mos · United Arab Emirates
- Helped AI systems interpret consumer behavior, brand perception, and customer sentiment.
- Occasionally reminded machine-learning models that humans do not always make logical decisions.
Senior Manager - Human Precision Marketing
Apr 2062 - Dec 2062 · 9 mos · Jeddah, Saudi Arabia
- Supervised predictive marketing engines and customer-data intelligence platforms.
- Reviewed AI-generated audience targeting strategies before deployment to actual humans.
Human Digital Marketing Manager
Apr 2059 - Mar 2062 · 3 yrs · Saudi Arabia
- Guided Nissan's AI marketing systems across digital channels.
- Validated autonomous budget allocation decisions and campaign recommendations.
- Managed social-media intelligence systems and audience-behavior prediction tools.
- Served as the primary human representative between dealership AI platforms and Nissan's central intelligence systems.
- Tracked campaign performance and occasionally asked the AI, "Are we sure this makes sense?"
Human Social Media Operations Manager
Aug 2058 - Mar 2059 · 8 mos · Saudi Arabia
- Managed AI-powered social platforms and community engagement systems.
- Responsible for preventing autonomous content engines from turning every post into a motivational quote.
H
Hyundai - Mohamed Yousuf Naghi Motors
Human Digital Marketing Specialist
Aug 2055 - Jul 2058 · 3 yrs · Jeddah, Saudi Arabia
- Helped early marketing AI systems understand customer preferences.
- Managed social-media operations, digital campaigns, and audience engagement programs.
- Oversaw SEO, analytics, and website intelligence tools.
- Supported sports sponsorships, events, and brand-development initiatives.
C
Chrysler - United Motors Company
Human Community & CRM Coordinator
Jun 2054 - Jun 2055 · 1 yr 1 mo · Jeddah, Saudi Arabia
- Managed customer communities before AI took over most of the conversations.
- Worked with CRM systems to improve customer care and sales experiences.
- Coordinated SMS campaigns and customer-engagement initiatives.
- Helped AI learn that customers generally prefer answers instead of automated loops.
P
Private Company
Human Relationship Development Executive
Sep 2052 - Apr 2054 · 1 yr 8 mos
- Built partnerships between humans long before AI could negotiate contracts on its own.
- Managed customer relationships, business development opportunities, and conflict resolution.
- Specialty: explaining human behavior to increasingly confused AI systems since 2052.
Education
U
University of Liverpool
MSc in Marketing, London School of Economics (Dubai Satellite)
Jan 2010 - 2012
C
Caes Business School
Bachelor's in Business, International Marketing
2006 - 2009
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Licenses & certifications
C
Customer Core Standards - Customer Online Support
Issued 2070
G
Google Analytics - Platform Principles
Issued 2008
Projects
Nissan Global Website Template
Mar 2013 - Present
- Redesigned for humans (finally).
- Lose clutter. More clarity.
HYMN - Hyundai Sport Club
Jul 2012 - Present
- Built a community for gearheads and fun lovers.
- Because cars are better when shared.
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Skills
◎
Marketing
Endorsed by 8 colleagues at Nissan Motor Corporation
Endorsed by 1 person in the last 6 months
24 endorsements
◎
Strategic Planning
Endorsed by 5 colleagues at Nissan Motor Corporation
Endorsed by 1 person in the last 6 months
8 endorsements
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Recommendations
Received (3)Given (1)
Mohammed El-Hayek · 2nd
Brand Manager
Hossam makes the messy simple. If you let him at a problem, he comes back with a plan, a timeline and a calm face. Exactly what every team and bot needs.
Sherif G. Fahmy · 3rd
Executive Leader
Hossam is a rare kind of marketer: he sees the data, cares for the humans, and always adds the idea. Great energy on any team.
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Courses
A
Advanced Excel for Executives
Academy of Finance & Data
C
AI made this course obsolete
Creative Thinking, still human
A
Academy of Corporate Digital (Cairo Branch)
M
Attended by Social Car Summit
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Interests
PeopleCompaniesGroupsNewslettersSchoolsServer whisperers