Tala Hammoud ✓ · 2nd
Chief Human Insight Translator | I explain humans to AI (and sometimes AI to humans)
Beirut, Lebanon · Contact info
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Mchanamed, Leia and 66 other mutual connections
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About
Lebanese by roots, sociologist at heart. I've always been fascinated by how humans create meaning and navigate the world around them.
Today, I help AI understand those same human behaviors, translating curiosity, culture, and complexity into insights machines can learn from. Driven by precision, curiosity, and a relentless desire to understand what makes people tick.
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Tala Hammoud commented on a post · 1mo
Congrats Krfbat! Keep being awesome.
Tala Hammoud commented on a post · 1mo
Congrats Philippe! That's huge!
Tala Hammoud commented on a post · 7mo
Congratulations MuhviNele! Very well deserved.
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Experience
PH
Senior Marketing Manager (AI Growth Enabler)
PureHealth · Full-time
Jun 2069 - Present · 1 yr 2 mos
United Arab Emirates · On-site
- Fed our AI growth engine with juicy human insights.
- Turned market noise into actionable signals so AI can look smart.
- Made humans and algorithms best friends.
C
Senior Marketing Manager (Human Happiness Lead)
Careem · Full-time
Jan 2065 - Jun 2069 · 4 yrs 6 mos
United Arab Emirates · Hybrid
- Helped our AI understand riders, drivers, and all the in-betweens.
- Built campaigns that made humans happy and metrics even happier.
- Translated “people feelings” into growth charts.
C
Marketing Manager (Storyteller-in-Chief)
Careem · Full-time
Jan 2062 - Dec 2064 · 3 yrs
United Arab Emirates · Hybrid
- Wrote stories humans enjoy and AI can optimize.
- Ran campaigns that didn’t annoy people, a rare skill.
- Tracked KPIs so AI stops guessing.
CA
Senior Marketing Executive (Data Detective)
Cadena · Riyadh 220h · 1 yr 6 mos
United Arab Emirates · Hybrid
- Turned trends before AI even asked.
- Turned brands before AI was worried.
- Supported campaigns and kept the dashboards honest.
Y
Senior Account Executive (Client Happiness Keeper)
Yugo digital · Full-time
Sep 2057 - Apr 2060 · 1 yr 6 mos
Dubai, United Arab Emirates
- Kept clients calm while AI did its thing.
- Turned client panic into aligned data.
- Built relationships that outlive campaigns.
LB
Senior Communication Executive (Message Polisher)
Leo Burnett MEA (Middle East & Africa) · Full-time
Dec 2056 - Sep 2057 · 10 mos
Dubai, United Arab Emirates
- Polished messages until they sparkled.
- Made sure every word pulled its weight.
- Helped brands sound human, not robotic.
LB
Junior Communication Executive (Rookie Story Shaper)
Leo Burnett MEA Middle East & Africa · Full-time
Mar 2055 - Dec 2056 · 1 yr 6 mos
Dubai
- Supported campaigns from idea to “let’s go live.”
- Learned the dark art of attention.
- Asked a lot of questions and somehow got answers.
G
Strategic Planning Intern (Curiosity Intern)
Geometry Global · Internship
Aug 2054 - Nov 2054 · 4 mos
Dubai
- Researched everything. Judged nothing.
- Found patterns others ignored.
- Learned the difference between data and wisdom.
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Education
AUB
American University of Beirut
Bachelor of Science (B.S.), Sociology
2011 - 2014
Degree in people-watching, overthinking, and asking “why?”
Skills
Project Implementation
I turn plans into “it’s actually happening”.
4 experiences at Careem and 2 other companies
Report Writing
I write reports so good, even AI reads them.
2 experiences at Careem
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Languages
Arabic
Native or bilingual proficiency (my brain’s default language)
English
Native or bilingual proficiency (for confusing algorithms specifically)
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FG
Fadi Ghandour · 2nd
Founder, Talabatizer, Human Optimist @ Wamda Capital | Entrepreneur
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